Believer's Bookshop
  • cart
  • cart
  • 0
Faith-Based Marketing HB - Bob Hutchins & Greg Stielstra

Faith-Based Marketing HB - Bob Hutchins & Greg Stielstra

9780470422106

£14.99

Normal Price:£19.99

25.01% (£5.00)

PRODUCT DESCRIPTION

The Guide To Reaching 140 Million Christian Consumers
 
Most businesses don't have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians' values, taboos, and "hot buttons". Yet the size of the opportunity is enormous. Faith-Based Marketing provides everything business leaders need to understand 140 million Christian consumers and effectively reach them. It explains who Christians are, what they want, and provides traditional, new media, and word-of-mouth strategies to communicate with and engage them and their churches. The book also includes a valuable directory of top Christian organizations, churches, and events, to help marketers and business leaders find out whom to contact and how. The book includes a free subscription to a companion website with bonus content.

Customer Reviews

+ Click here to review this product...

There are currently no reviews for this product. Be the first to review by clicking below!

BE THE FIRST TO KNOW

Get all the latest information on new products, sales and offers. Sign up for the Believers Bookshop store newsletter today.

At Believer’s Bookshop, you can shop with confidence in knowing that if you change your mind about something you’ve bought we offer a hassle-free approach to returns and exchanges. Note: Our returns guarantee for orders over £50.00 is limited to 7 days. Other orders can be returned up to 28 days after receipt of goods. You may return most products to us at any time up to the end of the twenty-eighth day after you receive them without giving us any reason. ... read more